What is an offset account and how does it work?
An offset account can be a useful feature to understand when you’re exploring home loans.
Solutions Articles & SEO
Article writing for mortgage brokers
Give good answers a home on your website.
Turn the questions your clients ask into useful articles. Bring the topic; we’ll help with research, a first draft, internal links and an editorial image. You shape the final word.
My topicSaved IdeasPlannerSocial post
HOME LOAN BASICS
SEO REVIEW
86out of 100
A strong starting point Descriptive title
Helpful headings
Internal links
Refine description
Make the next step clear for your reader.
Publish to your websiteWordPress or Broker Kit
How can mortgage brokers create and publish website articles?
Broker Socials turns your brief, saved ideas, planner topics or social posts into editable article drafts. The workflow includes topic research, SEO suggestions, website sitemap links and an optional featured image. Publish the finished article through your WordPress connector or compatible Broker Kit site connection.
The questions clients ask.
The articles they find.
02Build a useful answer.
03Publish to your website.
BUILT AROUND HOW BROKERS WORK
The detail is part of the workflow.
Writing, headings, search descriptions, relevant internal links and featured images belong together. See the article take shape in one editor, with an SEO score that updates as you make changes.
Your approved title, article and featured image travel together through the website connection. Image alt text goes with them, so publishing does not mean rebuilding the article in another editor.
See WordPress publishingArticles & SEO questions, answered.
See how it works →Can I turn a saved idea or social post into an article?
Yes. You can start an article from a saved idea, a content planner topic, an existing social post or your own brief. Your business profile and writing preferences give the draft context.
Does Broker Socials add internal links?
The article workflow checks your website sitemap for relevant pages and verifies candidate links before giving them to the writer. Add your website in Settings first. If the sitemap cannot be read, the draft is kept without inventing internal URLs.
What SEO tools are included in the article editor?
The editor includes a focus keyword, meta description, excerpt and live SEO suggestions. Traffic light checks and a score help you refine the article’s structure and search details. A score is editing guidance, not a promise of search rankings.
Can it create a featured image for my article?
Yes. Select the featured image option when writing an article. The image brief uses the article’s topic and content to create editorial imagery without text or logos. You can review the image and its alt text before publishing.
Will an AI-written article be ready to publish without review?
You should review the final article. AI-assisted research and automatic checks help apply your writing rules and identify unsupported claims, but they do not guarantee factual or regulatory accuracy. You choose when the draft is ready for your website.